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Salesforce AP-214 Exam Syllabus Topics:

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. What are three differences between the new MC Transactional Messaging API and previous MC triggered message API versions?

A) Transactional messaging limits the number of API calls a minute.
B) The software can track each message utilizing the Event Notification service.
C) API runs on an updated messaging platform which improves scale and send speed
D) MC Transactional Messaging requires the selection of prioritization - low, medium or high priority.
E) Messages are sent as quickly as possible. For email, there is no more low, medium, or high priority.

2. A customer sends a note that they are getting inconsistent results using Contact Data in Journey Builder Decision Splits, while referencing One to Many Relationship defined in Data Designer. The customer explains that the SubscriberMaster Table is already linked to the MyOrders Table using Data Designer. Which three clarifying questions would help a consultant understand more?

A) Is the Contact information spelled correctly?
B) Do any of the orders for that subscriber meet your decision split criteria?
C) Are you integrated with other Salesforce Clouds?
D) Are there more than 100 order records that could match?
E) Are you using attribute to attribute comparison in your decision split criteria?

3. What is the fastes way to add a classification to a post?

A) Macro
B) Classification cannot be added to a post
C) Add classification manually to each post.

4. Which three statements are true of Einstein Messaging insights (EMI)?
Choose 3 answers

A) EMI analyzes both batch and journey builder sends
B) EMI monitors the Open Rate, Click Rate, and Unsubscribe Rates of your email sends
C) EMI pre-determines the percentage of subscribers that will unsubscribe
D) EMI detects anomalies and unexpectedly low or high values andgenerates insights
E) EMI detects how quickly the message was read

5. You are using replace inbox message feature. But your audience has changed and some of the contacts who received the first message do not exist. What would happen?

A) the inbox message is replaced for all user.
B) Inbox message is replaced for existing usef s and deleted for users who do not eixist.
C) the inbox message is replaced only for users who do not exist:
D) inbox message Is replaced for users who read the first message.

Solutions: